Coca-Cola Taste the Feeling Festival Celebrated in Cebu

There is no stopping Coca-Cola in reaching hearts and sharing feelings of excitement and happiness as the world-renowned beverage company visits the Queen City of the South – Cebu!

Over 5,000 teens and those young at heart gathered at Cebu IT Park last June 23 as Coca-Cola celebrated its Taste the Feeling Festival, featuring the new Coca-Cola Emoticon Bottles.
With the power of emoticons, Coca-Cola gave everyone a fun and creative way to share their feelings using Coke Emoticons. Guests were offered a chance to express their feelings through personalizing the looks of the emoticons on their Coca-Cola bottles at the venue’s Share a Feeling booth, and through other available interactive booths that evoked fun, kilig, cool, gigil, and many more.
Thousands of moments were captured in the digital interactive photo booths that allowed guests to pose with their squad and choose different “feel-ters” to edit their shots. They also got to feel creative at the coloring wall and feel wild with the free temporary tattoos and face paints.
Coca-Cola Ambassadors Alden Richards and Maine Mendoza filled the event with fun and kilig as they joined the crowd in celebrating the festival. Teens, along with their family and friends, sang to the music of some of the well-loved bands of today such as Itchyworms and Rocksteddy, and partied on ‘til late with Dj Tom Taus.

Groupie Shot with Alden and Maine from center stage

“For us here at Coca-Cola, the simple pleasure of drinking and enjoying a bottle of Coke is always an experience. Today, we bring that experience to life by creating even more special moments with everyone through a one-of-a-kind, exciting Taste the Feeling Festival full of fun activities, music, feels, and of course, Coca-Cola emoticon bottles. With Coca-Cola emoticon bottles, there is always a sure way to communicate, start a conversation and share a feeling with a crush, a friend, a loved one”, shared Diego Granizo, President and General Manager of Coca-Cola Philippines.
Diego Granizo
Loving Cebu. Cebu greeted the Coca-Cola Philippines President & General Manager Diego Granizo with a warm welcome

Making moments with Coca-Cola at the Taste the Feeling Festival is truly an experience made more special as couples, friends and families were able to create and share new memories, and express their feelings with the special people in their lives.
Personalize your Coca-Cola Emoticon bottles and start sharing your feelings. Check out the official Facebook page of Coca-Cola Philippines for the full mechanics and schedule of the Share the Feeling booth. You can also express yourselves more creatively using Coca-Cola Emoticon bottles available in stores and supermarkets nationwide or by downloading the free Coca-Cola emoticons available on Viber.
Taste the Feeling, Share the Feeling with Coke.

Taste the Feeling Festival in Cebu Highlights

Coca-Cola Ambassadors Maine Mendoza
Coca-Cola Ambassador Maine Mendoza performing during the festival’s music night

Coca-cola Strong partnerships
Strong partnerships. (L-R) Coca-Cola FEMSA Phils. VisMin Commercial Director Manrique Cerdas, Coca-Cola FEMSA Phils. Visayas Commercial Unit Associate Director Agustin Gatuslao

Coca-Cola Ambassador Alden Richards
Coca-Cola Ambassador Alden Richards performing during the festival’s music night

Coca-cola Taste the Feeling Festival Cebu - Sharing feelings
Sharing feelings through the (LEFT) Coca-Cola Share the Feeling booth located at the event. (RIGHT) Feeling hippie. Someone got creative as she designed her colorful fake tattoo during the festival.

Manish Chaturvedi and General Manager Diego Granizo
Strong partnerships. Franchise Director for Sparkling Manish Chaturvedi with Coca-Cola Philippines President & General Manager Diego Granizo

Coca-cola Taste the Feeling Festival Cebu - Rocksteddy and Itcyworms
(LEFT) Rock on to the music of proud Pinoy band Rocksteddy. (RIGHT) Jive in with Itchyworms lead vocalist Jugs Jugueta


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