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ASCEND: Freelancers Empowered to Become Digital Entrepreneurs in Malaybalay, Bukidnon

ASCEND in Malaybalay

In a landmark initiative orchestrated by the Department of Information and Communications Technology (DICT), ASCEND, under the Empowering the Digital Workers of the Gig Industry Ecosystem in the Philippines (EDGE PH) Program of ICT Industry Development Bureau (IIDB), took place on June 6, 2024 in Malaybalay, Bukidnon.

ASCEND served as a transformative platform for Filipino online freelancers, providing them with the essential tools and mindset necessary to embark on the journey of entrepreneurship. This initiative not only aimed to foster job creation and financial independence but also to propel professional advancement within the dynamic gig economy landscape.

Fueling Entrepreneurial Success

ASCEND acted as a pivotal catalyst in transitioning digital workers into accomplished digital agency owners.

Attendees were not only equipped with the requisite skills and knowledge but also infused with the inspiration needed to commence their entrepreneurial endeavors. They emerged from ASCEND poised for success in navigating the ever-evolving digital terrain.

Key Speakers Illuminating the Path to Success

The event featured an illustrious lineup of speakers, each a luminary in their respective fields:

  • Ruben Licera, Jr. — CEO and Founder of ESTRAT 360 Marketing Company and LICERA Group, Ruben Licera, Jr. provided invaluable guidance on building and scaling successful digital agencies. His expertise particularly focused on the intricacies of navigating the realm of digital marketing.
  • Dr. Romeo Lapeciros, Jr. — Serving as the Executive Director of Malaybalay City ICT & Innovation and designated Council for City Economic Enterprise Development & Management Office, Dr. Lapeciros shared insights into local ICT and economic development initiatives. This provided attendees with a comprehensive understanding of the regional digital entrepreneurship landscape.
  • Atty. Albertson Otchengco — As a Partner Lawyer at Digest.PH and Startup Law, Atty. Otchengco specialized in providing legal counsel to startups and digital enterprises. His session equipped attendees with vital legal knowledge essential for navigating the complexities of digital entrepreneurship.
  • Marjorie Aviso — CEO & Founder of Telework PH, Marjorie Aviso delved into managing remote teams and digital businesses, offering actionable insights into effective operational strategies for digital agencies.
  • Jay-cee Tan — CEO & Founder of JT Virtual Assistants, Jay-cee Tan shared practical insights into building and scaling virtual assistant businesses within the digital agency landscape.

Networking and Collaboration Opportunities

ASCEND in Malaybalay

Beyond the enriching sessions, ASCEND presented a plethora of networking and collaboration opportunities, fostering an environment conducive to meaningful connections and partnerships:

  1. Interactive Sessions: Engage with speakers and peers in dynamic discussions, exchanging ideas and insights on digital entrepreneurship.
  2. Networking Breaks: Utilize dedicated time during networking breaks to connect with fellow participants, fostering relationships in an informal setting.
  3. Industry Expert Interaction: Interact directly with industry experts during Q&A sessions and panel discussions, seeking advice and guidance for entrepreneurial endeavors.
  4. Virtual Networking Platforms: Explore virtual networking platforms or online forums to connect with attendees beyond the event venue. This facilitates ongoing discussions and collaborations, extending the impact of the event.
  5. Collaboration Opportunities: Explore potential partnerships and joint ventures with fellow freelancers and industry experts. Leverage shared expertise and resources for mutual benefit.
  6. Specialized Networking Sessions: Participate in specialized networking sessions focused on specific topics or industries, connecting with individuals who share similar interests and expertise.
  7. Networking Resources: Access networking resources and tools provided by ASCEND. They facilitate effective follow-up with contacts post-event, ensuring continued engagement and collaboration.

As ASCEND fosters meaningful connections and partnerships, participants are primed to drive innovation and prosperity in the digital landscape. They embody the spirit of collaborative entrepreneurship.

Before this article ends, let’s talk about…

Mentorship and Support Networks

In the dynamic landscape of digital entrepreneurship, mentorship and support networks play a crucial role in nurturing aspiring entrepreneurs and guiding them towards success.

ASCEND recognizes the significance of mentorship programs and peer support networks in providing invaluable guidance and inspiration to emerging digital entrepreneurs. Industry partnerships further offer practical advice, enriching the entrepreneurial journey. Here are some key points:

  1. Access to Experienced Mentors: ASCEND offers participants access to experienced mentors who provide guidance and wisdom gained from their own entrepreneurial journeys. These mentors offer valuable insights and share lessons learned to help aspiring entrepreneurs. They provide personalized advice to navigate the challenges of starting and growing a digital business.
  2. Peer Support Networks: ASCEND fosters peer support networks where participants can connect with like-minded individuals facing similar challenges. Through group discussions, networking events, and collaborative activities, participants can share experiences and exchange ideas. This fosters mutual support, creating a sense of camaraderie and solidarity within the digital entrepreneurship community.
  3. Industry Partnerships and Collaborations: ASCEND cultivates partnerships with industry experts, organizations, and institutions. These partnerships provide participants with access to resources, opportunities, and mentorship programs. These partnerships enable aspiring entrepreneurs to tap into a broader network of support and gain exposure to industry trends. They also access funding and investment opportunities to fuel their entrepreneurial ventures.

As ASCEND facilitates mentorship and support networks, it empowers the next generation of digital entrepreneurs. They overcome challenges, seize opportunities, and achieve their entrepreneurial aspirations.

By providing access to experienced mentors and fostering peer support networks, ASCEND lays the foundation for a vibrant ecosystem of digital entrepreneurship. It drives innovation, growth, and prosperity in Malaybalay, Bukidnon, and beyond.

Pioneering the Future of Digital Entrepreneurship

ASCEND in Malaybalay

ASCEND epitomizes DICT’s dedication to empowering Filipino freelancers, fostering digital entrepreneurship nationwide. Additionally, equipping individuals with essential tools and mindset, ASCEND paves the way for a future characterized by innovation and prosperity.

As participants emerge from ASCEND, they hold the transformative power to shape industries and seize opportunities. They contribute to the thriving landscape of digital entrepreneurship in the Philippines. Through ASCEND, DICT reaffirms its commitment to driving economic growth and empowering individuals to realize their entrepreneurial aspirations.

Read Also: DICT’s ASCEND Program To Turn Freelancers into Agency Owners


Written by Marjo Piedad

Traveler | Foodie | CONTENT EDITOR
📍Cebu, Philippines
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