in ,

Globe, Molave App Challenge Cebu 2016: Helping children read and write in Cebuano

Globe, Molave App Challenge Cebu 2016: Helping children read and write in Cebuano

Globe Telecom, in partnership with Molave Development Foundation, launches App Challenge Cebu 2016 to encourage the creation of educational Android apps that will teach K-3 pupils about reading and writing in Cebuano.

“We want to advance Globe Telecom’s education initiatives by coming out with top-quality content in learning areas that are underserved. The tri-lingual system is a key cause of lack of basic reading comprehension. Poor reading skills leave students ill-equipped to learn other key subjects such as Math and Science. Literacy in the mother tongue is an essential component in the foundation of early learning. Thus, we didn’t hesitate to accept the request of Molave Development Foundation to mount an app challenge encouraging developers to create an educational app that can teach K-3 students about reading, writing, and comprehending Cebuano,” said Michelle Tapia, Head of Education and Digital Learning under Corporate Strategy and Business Development Group of Globe.

At present, many students lack usable material for in-classroom learning or self-study, especially for fundamental skills like mother tongue literacy in K-3. Therefore, although they can speak and understand their main language or dialect, their reading and writing abilities are limited.

Read also: The Pokémon Company and Niantic, Inc. Announce Pokémon GO Partnership With Globe Telecom In The Philippines

On the other hand, many teachers all over the country have to take on additional work in content development to compensate for the lack of available good-quality materials, rather than being able to focus on improving student outcomes.

Cebuano is among the pre-identified major Mother Tongues for instruction, according to the Department of Education. The language ranks as the second most widely used language, after Tagalog, and 21 million Filipinos speak it.

Globe expect the apps to help address the problem by teaching half a million Cebuano children their native alphabet and helping them build their vocabulary, among other things, through various activities. Learning concepts will focus on colors, numbers, shapes, family members, and/or body parts.

To qualify for the App Challenge, interested parties need to form a group of  3-4 members with at least one member who is fluent in Cebuano.

Teams may register at and submit their proposal by November 10, 2016. Teams based outside Cebu are expected to travel to Cebu for the Pitch & Awarding at their own capacity.

The project proposal, which has to be in PDF format of two pages or less, should explain the following: how the Android app will respond to the required functionality, how it will appeal to the target audience of K-3 children and their parents, any additional features or ideas to achieve the app’s learning objectives, and illustrations and graphics that depict the concept.

Read also: Globe provides free calls and text to super typhoon victims

Globe will announce the top five qualifiers on November 11 and invite them to attend a one-day online workshop via Brightspace on November 14. Technology and learning experts from Globe Telecom, Molave Development Foundation, and IREX will also participate in the online workshop to mentor the qualifying teams.

The qualifiers may use Globe Labs Application Program Interface (APIs) for SMS, Voice, Charging, Sponsored Access, and Location-Based Services to create their app. To access the API, they have to register with Globe Labs at

The team must complete 70% of the Live Beta version of the app and present it during the face-to-face Pitch Day in December in Cebu. Globe expect developers to complete the development of winning Android apps by March 31, 2017, and they must publish them on the Google App Store. They should also distribute the apps to the network of libraries and schools in the country.

The first prize winner will receive P100,000 for funding development, a special gadget for each team member, long-term advisory with Molave and Globe Labs, and an audience with Kickstart Ventures, Inc., a fully-owned venture capital firm of Globe. Globe will also give tokens and consolation prizes to the rest of the participants.

The judges will evaluate the apps based on the following criteria: features (30%), quality of design (15%), feasibility/sustainability (15%), appropriateness (content, learning outcomes) (30%), and uniqueness (10%).

To know more about the App Challenge, please visit or email


Written by Proudly Filipino

For features and advertising inquiries, please email You can also contact us via THIS PAGE

Want Your Brand or Story To Be Featured?

Proudly Filipino - HIghlighting the Philippines

🤩Do you have photos, stories, and brands that you’d like to be featured? Do you know someone that needs to be featured?

👉Message us via and we’ll showcase their talents, skills, products, and services to the world!

👉Don’t forget to follow and like #ProudlyFilipino #BestOfThePhilippines #BestOfTheFilipinos


Leave a Reply

    Leave a Reply

    Your email address will not be published. Required fields are marked *



    What do you think?

    Level Up Your Seaside Experience: 10 Filipino Food Best Paired With Beer

    Globe Lifestyle launches 1st apparel lineup with 0917 & Pop Art collections